YouTube Upfront: CEO Says It’s ‘Redefining’ TV, Platform Launches Ad Takeovers for Top 1% of Creators - Variety

* YouTube Upfront: CEO Says It’s ‘Redefining’ TV, Platform Launches Ad Takeovers for Top 1% of Creators  Variety
* Brandcast 2024: Highlights from YouTube's Upfronts  YouTube Official Blog
* Inside YouTube’s Brandcast: Billie Eilish, Roger Goodell, AI Talk and Lots of Creators  Hollywood Reporter
* YouTube CEO Neal Mohan Says Company “At The Forefront” Of Entertainment; Creator Takeovers Expand After DoorDash Campaign On Travis & Jason Kelce’s ‘New Heights’  Deadline
* YouTube Viewership Ascends as Cord Cutting Weighs on Traditional TV - WSJ  The Wall Street Journal


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